A professional email address will include your business name in it.
And a professional email address will NOT use hotmail.com, gmail.com, aol.com, live.com or yahoo.com!
Your professional email address will have your business name in the form of your own custom domain (i.e. the bit after the @)
Examples of unprofessional-looking email addresses:
- graphicdesign@hotmail.com
- plumbingservices@aol.com
- markthesparky@yahoo.com
- personaltrainer@gmail.com
- architect@live.com
Examples of professional-looking email addresses:
- John@yewtreegraphics.com
- office@westhaddonplumbingservices.co.uk
- mark@markthesparky.co.uk
- jez@jspersonaltrainer.com
- admin@bridgearchitecture.co.uk
Sometimes, when you first set up in business, it can be tempting to go for a free email address to keep costs down. But this can be a false economy if you’re losing business because your email address doesn’t look very professional. And you might be surprised to know that having your own domain, and an email address using it, is really very affordable. You really are talking a cup of coffee or two a month, probably.
Ask yourself the following questions; trying to imagine how a customer might perceive each business based on just seeing their email address on a business card, advert or van…
Select the most professional email address from the following options….
Question 1
Question 2
Question 3
What did you think? The majority of people will get a more professional, trustworthy vibe from an email address of the format: name followed by a domain including the business name (i.e. ‘c’ in each of the examples above). Somehow it gives confidence that you are skilled and capable; that you are well-established and reliable.
Do you have a business that deserves a better email address than you currently have? Is so, why not give us a call at The Email Company on 0114 312 3880?